Privacy Policy

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Privacy Policy 

Effective Date: April 2nd, 2025 

At Amethyst Boutique (the "Site," "we," "us," or "our"), we are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website amethystboutique.ca (the "Site"). 

By using the Site, you consent to the practices described in this Privacy Policy. 

1. Information We Collect 

We may collect the following types of personal information when you interact with our Site: 

• Personal Identification Information: Name, email address, mailing address, phone number, payment information, and other relevant details you provide when creating an account, making a purchase, or subscribing to our newsletter. 
• Non-Personal Identification Information: IP address, browser type, language preference, referring/exit pages, and date/time stamps. This information is collected automatically through the use of cookies and web analytics tools. 

2. How We Use Your Information 

We use the information we collect for the following purposes: 

• To process and fulfill your orders, including shipping, billing, and customer service. 
• To communicate with you, including responding to inquiries, sending order confirmations, updates, and promotional offers (if you’ve opted-in to receive such communications). 
• To improve the functionality and user experience of the Site, including analyzing how users interact with the Site. 
• To comply with legal obligations, resolve disputes, and enforce our agreements.

3. How We Protect Your Information 

We take the security of your personal information seriously and implement reasonable administrative, technical, and physical safeguards to protect your data. These measures include: 

• Secure Socket Layer (SSL) encryption to protect payment information during transactions. 
• Regular security reviews and updates to our systems to protect against unauthorized access. 

However, please note that while we take reasonable steps to protect your personal information, no method of data transmission over the internet is 100% secure. Therefore, we cannot guarantee absolute security. 

4. Cookies and Tracking Technologies 

The Site may use cookies, web beacons, and other tracking technologies to collect information about how you use the Site and to enhance your browsing experience. Cookies are small files placed on your device that help us remember your preferences and improve the functionality of the Site. 

You can control cookie settings through your browser preferences. However, disabling cookies may affect your experience on the Site and limit some of its features. 

5. Third-Party Services 

We may share your information with trusted third-party service providers who assist us in operating the Site, processing payments, fulfilling orders, or conducting marketing and promotional activities. These third parties are obligated to protect your information and use it only for the purposes for which we’ve shared it. 

We may also disclose your information in the following circumstances: 

• When required by law, such as complying with legal obligations or responding to lawful requests by public authorities. 
• To enforce our Terms & Conditions or protect our rights, property, and safety, as well as the rights, property, and safety of our users and third parties. 
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6. Your Rights and Choices 

You have the right to: 

• Access: Request a copy of the personal information we hold about you. 
• Update: Correct or update any inaccurate or incomplete personal information. 
• Opt-Out: Unsubscribe from marketing communications by clicking the "unsubscribe" link in our emails or contacting us directly. 
• Delete: Request the deletion of your personal information, subject to legal obligations that may require us to retain it. 

To exercise any of these rights, please contact us using the contact details below. 

7. Children’s Privacy 

Our Site is not intended for children under the age of 13, and we do not knowingly collect personal information from children. If you are a parent or guardian and believe we have collected personal information from a child, please contact us immediately so that we can remove the information. 

8. International Transfers of Data 

If you are accessing the Site from outside Canada, please be aware that your personal information may be transferred to, stored, and processed in Canada, where our servers and operations are located. By using the Site, you consent to this transfer of your data. 

9. Changes to This Privacy Policy 

We may update or modify this Privacy Policy from time to time. When we make changes, we will update the "Effective Date" at the top of the policy and post the revised version on the Site. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. 

10. Contact Us 

If you have any questions, concerns, or requests related to this Privacy Policy, please contact us at: 

Amethyst Boutique
Email: amethystboutiquens@gmail.com  
Address: 102B-63 Tacoma Drive, Dartmouth, Nova Scotia B2W 3E7